Scottsdale, AZ. – Cadence Living is excited to announce that Michael Parrott has joined the corporate management team as Vice President of Marketing and Strategic Planning for the Mid-Atlantic Region. Michael will have principal responsibility of driving occupancy and revenue for the Cadence Living managed communities in Maryland and Virginia.
Prior to joining Cadence, Michael was the Regional Director of Sales and Operations at Park Street Senior Living, where he focused on developing a corporate marketing strategy that included community oversight, investor reporting, community training, and new hire orientation. Over the past 6.5 years he has held leadership positions in both marketing and operations at the community and regional levels. His passion for senior living is driven by his desire to positively impact the lives of residents, families, and teams on a daily basis, and sees this as paramount to what we do daily.
Originally from New Jersey, Michael wen to college in upstate New York and currently lives in Harrisonburg, VA with his wife Susan and their two children, Griffin (10) and Virginia (8). When not at work or spending time with his family, you will find Michael either at an open gym playing pick-up basketball or hiking trails at Shenandoah National Park.
Cadence Living owns and/or operates communities throughout the “Southern Smile” states from the West Coast along the South to the Mid-Atlantic. What sets Cadence apart is the company’s devoted approach to creating healthy vibrant communities that offer residents exceptional independent living, assisted living and memory care lifestyle options. The name “Cadence” underlines the company’s personal philosophy that each community should aspire, create, and respond to life’s natural rhythms to enliven and enrich the experience of residents. For more information on Cadence Living, visit https://cadencesl.com/